Coloring without oxidizing agents: Premiere of HYPOGEN CARE® Clathrate professional

Kalkar, November 23-24, 2024

 

On the weekend of November 23-24, 2024, HYPOGEN CARE professional

 

At the Hair Edutainment trade fair in Kalkar, HYPOGEN CARE presented Clathrat professional, a globally unique bleaching and coloring process that fundamentally changes professional salon coloring - without conventional oxidants and with a 100% hypoallergenic working method.

 

Clathrat professional - The innovation in hair lightening and coloring

The innovative Clathrat system impressed visitors with its pioneering oxidation complex with a sliding oxidation value. Clathrat professional replaces conventional oxidizing agents of any concentration and enables colorations with up to 80% less hair-damaging side reactions.

 

The formation of allergens from PPD and PTD, the so-called Bandowski bases, is inhibited. These are responsible for approx. 80% of allergies in colorations.

Hypoallergenic and safe: coloring without compromise

 

The hypoallergenic operation of the Clathrat system convinced end users, who came to appreciate the potential of this technology. For them, this means

  1. Bleaching without hydrogen peroxide - even sensitive scalps remain protected.
  2. Bleaching & coloring even during pregnancy & breastfeeding - Even during this sensitive time, coloring is possible without health risks.
  3. Bleaching & dyeing even for allergy sufferers - The clathrate system minimizes the risk of allergic reactions.

Hairdressers also focused on the following aspects:

  1. Linear whitening behavior - Uniform whitening speed and thus more color reliability.
  2. Significantly more neutral whitening - a natural shade result without reddening or gilding.
  3. Longer lasting colors - More intense and durable shades.
  4. Optimal gray coverage - Increases gray coverage by 20%Apollo Dion GmbH | Traenkestr 9b | 70597 Stuttgart | Germany
  5. Gentle on the hair structure - Precise and gentle results even with an already damaged hair structure.
  6. Compatible with any common oxidation hair color & bleach - Universal system that adapts to the salon.
  7. Significant reduction in health risks for customers and hairdressers - an important step towards making salon work significantly healthier.

With this innovation, HYPOGEN CARE professional is meeting the growing demand for

social desire for safe and sustainable coloration: Around 80% of women and almost 30% of men regularly use hair coloring products. Clathrat professional represents a future-proof solution for this broad target group.

 

Stuttgart, 03.12.2024

Apollo Dion GmbH

 

More about HYPOGEN CARE® Clathrat professional on:

hypogen-professional.de